01 / ORDER TAKING
Order Taking
Customers may have to wait for staff availability during peak service hours, creating initial dining friction.
Restaurant ordering, connected.
A digital ordering and operations platform designed to connect guests, tables, kitchens and restaurant teams through one streamlined workflow.
From scanning a table QR to sending a KOT and tracking the order, the platform is being designed around the complete dine-in ordering journey.
● LIVE SYSTEM WORKFLOW PREVIEW — MAISON 47 (DEMO VENUE)
STATUS: ARCHITECTURE PROTOTYPE
01 / DINING TABLE
TABLE T07
Table QR Scan
Guest scans dedicated dynamic QR assigned to Table T07. Instant menu load without app download.
02 / GUEST MENU
CART READY
Selection & Preferences
Browsing Margherita Pizza, Truffle Fries, Cold Coffee with custom add-ons & dietary prompts.
03 / KITCHEN KDS
PREPARING
Automated KOT
Ticket routed directly to Pizza Oven and Fryer stations with preparation timing and notes.
04 / OPERATIONS
INSIGHTS
Real-time Status & Data
Customer tracks prep progress live. Operations captures item velocity and repeat diner profile.
01 / Context & Challenge
Dining-in still has too many disconnected steps.
Traditional restaurant ordering frequently suffers from manual handoffs between floor staff and kitchen queues, resulting in avoidable delays and missed operational clarity.
02 / KITCHEN COMMUNICATION
Kitchen Communication
Orders can require multiple manual handoffs and paper slips prone to transcription mistakes and lost notes.
03 / ORDER VISIBILITY
Order Visibility
Customers often do not know the status of their order or realistic preparation time once placed.
04 / CUSTOMER DATA
Customer Data
Restaurants typically have limited or zero visibility into repeat ordering behaviour, favorites and visit frequency.
05 / OPERATIONS
Operations
Menu management, ordering, kitchen workflow and reporting often remain trapped in separate, disconnected systems.
02 / The Solution
One workflow from table to kitchen.
A continuous operational sequence engineered to reduce floor bottlenecks and connect every step of dine-in hospitality.
01
SCAN
Customer scans the QR code assigned to their specific table, opening an interactive session locked to their location.
02
DISCOVER
They browse the restaurant's rich digital menu with curated categories, food photography, ingredients and preparation times.
03
CUSTOMIZE
Customers select items, portion sizes, add-ons and available dining preferences with real-time price updates.
04
ORDER
The table cart is converted instantly into an active digital order and transmitted as a Kitchen Order Ticket (KOT).
05
KITCHEN
The kitchen receives the order on a dedicated kitchen display interface sorted by station, table number and priority.
06
PREPARE
Kitchen staff manage order status (New, Preparing, Ready) with active countdown timers for each prep station.
07
TRACK
The customer views real-time progress of their order directly on their smartphone without having to flag down staff.
08
ANALYZE
Restaurant management uses order telemetry to evaluate best-sellers, table turnover, peak hours and repeat diner patterns.
03 / The Guest Experience
A menu designed to lead naturally to an order.
More than a static PDF. A responsive, product-grade menu interface optimized for speed, clarity and smooth checkout.
04 / Physical Architecture
Every order starts with a table.
The platform is designed around the physical reality of a restaurant floor, associating every session with its exact dining table.
Unlike generic online stores or static PDF downloads, each dynamic QR code corresponds to an exact table identifier in the restaurant layout. Orders, notes and billing stay anchored to the table from first scan to final settlement.
Point 01
TABLE 07
→
Point 02
QR Scan
→
Point 03
Menu Opens
→
Point 04
Guest Selects
→
Point 05
Associated with T07
→
Point 06
KOT in Kitchen
→
Point 07
Customer Tracks
05 / Back-of-House
From customer order to kitchen.
When an order is placed, the system is designed to move the order into a kitchen-facing workflow where staff can view incoming KOTs, preparation status and timing.
KDS v0.8
KITCHEN DISPLAY SYSTEM | STATION: ALL STATIONS
All
Pizza Oven
Hot Line
Bar
01 / NEW (2)
Queue
TABLE T03
2m ago
#1044 • Dine-in
- 1x Penne Arrabbiata₹420
- 1x Garlic Focaccia₹180
Note: Medium spice
Start Preparation →
TABLE T11
Just now
#1045 • Dine-in
- 2x Cold Brew₹480
Start Preparation →
02 / PREPARING (1)
Live
TABLE T07
12m elapsed
#1042 • Est: 18m
- 1x Classic MargheritaPizza
- 1x Truffle Parmesan FriesFryer
- 2x Artisanal Cold BrewBar
Note: Extra fresh basil on pizza
Mark Ready ✓
03 / READY (1)
For Runner
TABLE T01
1m at pass
#1039 • Hot Pass
- 2x Paneer Tikka SkewersTandoor
Confirm Served →
04 / SERVED (Recent)
History
TABLE T05
19:35
#1035 • Completed
- 2x Margherita, 1x FriesServed
✓ Total prep: 14m
06 / Relationship Layer
Turn orders into customer relationships.
Support seamless guest ordering by default, while allowing customers to identify themselves when they want to unlock loyalty points, visit history and rewards.
01 / GUEST FIRST
Guest Ordering by Default
Customers are never forced to register or create an account just to view the menu or place an order.
02 / SEAMLESS LOGIN
Optional Mobile Identification
One-tap phone number authentication connects the dining session to the diner's personal profile and order receipts.
03 / RECOGNITION
Repeat Diner Recognition
Front-of-house and kitchen staff can see repeat dining frequency and previously favored items to personalize service.
04 / POINTS & REWARDS
Loyalty & Tier Redemption
Accrue points per order and redeem targeted incentives without cumbersome plastic cards or manual punch slips.
07 / Business Intelligence
Every order can become an insight.
Transform floor activity into operational clarity, helping restaurants refine menu engineering, prep times and staff scheduling.
● SAMPLE DASHBOARD DATA — CONCEPTUAL OPERATIONAL TELEMETRY
DATE RANGE: LAST 30 DAYS (SAMPLE)
REPEAT CUSTOMER RATE
38.4%
Sample dashboard data
AVG KITCHEN PREP TIME
14.2m
Target: < 16.0m
PEAK ORDER VELOCITY
19:30–21:15
Evening rush window
AVG TABLE REORDER RATE
24.1%
Drinks & desserts added
HOURLY ORDER DISTRIBUTION (SAMPLE)
Dine-in Covers
TOP PRODUCT PERFORMANCE (SAMPLE)
Units / Month
Classic Margherita
642 orders
Truffle Parmesan Fries
512 orders
Artisanal Cold Brew
489 orders
Paneer Tikka Skewers
390 orders
Penne Arrabbiata
324 orders
08 / Operations Control
Full control over floor, menu and kitchen.
A high-density operations suite enabling owners, floor managers and kitchen leads to adapt quickly to live service changes.
01 / MENU AVAILABILITY
Instant 86 / Stock Control
Toggle sold-out items ON or OFF in real-time with one click across all table QR sessions simultaneously.
02 / DYNAMIC PRICING
Category & Price Editing
Update seasonal dishes, add-ons, portion variants and special tasting sets without reprinting physical collateral.
03 / FLOOR MANAGEMENT
Table & QR Management
Generate, assign and reconfigure dynamic QR codes for indoor tables, patios, bars and private dining rooms.
04 / KITCHEN STATIONS
Preparation Timing Overrides
Adjust expected station preparation times during sudden rushes to keep customer expectation meters realistic.
09 / Systems Architecture
Designed to fit into the restaurant technology stack.
Engineered with an integration-ready architecture to bridge table-based digital ordering with existing restaurant hardware and point-of-sale infrastructure.
GUEST DEVICE
Table QR • Web Client • Zero App Download
↓ HTTPS / Real-time Socket Layer
CREATEVA ORDERING PLATFORM
Session Orchestration • Table State • Menu Registry
↓ Synchronous Event Dispatcher
ORDER & KOT ENGINE
Ticket Serialization • Station Routing • Prep Timers
↓ Bidirectional Sync ↕ Integration Gateway
KITCHEN DISPLAY (KDS)
Station Terminals • Status Control
RESTAURANT POS ECOSYSTEM
Integration-Ready Architecture (Roadmap)
RESTAURANT OPS & ANALYTICS
Telemetry • Customer Profiles • Management
Ecosystem Connectivity & POS Positioning
Future integrations can allow ordering data to communicate with existing restaurant systems, reducing duplicate entry and keeping operations connected. POS connectivity is part of the product roadmap.
POS connectivity — including potential integrations with established restaurant POS platforms — is an area being explored. The system is designed with an integration-ready architecture to harmonize digital ordering with existing accounting, inventory and billing hardware.
10 / Engineering Foundation
Built for resilience on the floor.
Restaurant software cannot afford lag or ambiguous connection drops in the middle of a high-volume dinner service.
ARCH / 01
Responsive Web Architecture
Instant mobile web execution across iOS and Android browsers without customer friction or mandatory downloads.
ARCH / 02
Table-Aware Session Engine
Cryptographically signed table tokens prevent order spoofing and keep orders strictly mapped to physical seats.
ARCH / 03
Real-time KOT Transmission
Low-latency socket events transmit kitchen tickets the moment payment or table confirmation is triggered.
ARCH / 04
Cloud-Based Backend
Structured cloud database and role-based permissions separating managerial settings from kitchen views.
11 / Studio Motivation
Built because restaurants need more than a QR menu.
Why Createva is building this
Connecting the guest experience to the kitchen floor.
Createva began exploring this product after looking at the gap between a digital menu and the operational systems behind a restaurant. The goal is not simply to put a menu online, but to connect the customer ordering experience with the workflow that happens after an order is placed.
Product Focus
A practical digital tool for real operations.
Designed to reduce dining friction, give kitchen teams organized tickets, and provide restaurant owners with meaningful operational visibility.
PROPRIETARY PRODUCT / CREATED BY CREATEVA
12 / Next Horizons
Product roadmap.
A transparent view into our development milestones and planned operational capabilities.
01 / FOUNDATION
Digital Menu + Table-Based Ordering
Dynamic QR session linking, category browsing, custom item add-ons and mobile order submission.
02 / OPERATIONS
KOT + Kitchen Workflow
Kitchen Display System (KDS), station routing, real-time ticket statuses and preparation countdown timers.
03 / CUSTOMER
Profiles + Loyalty Layer
Optional mobile-number identification, order histories, points accrual and repeat diner recognition.
04 / INSIGHTS
Restaurant Analytics
Operational telemetry, item velocity, station prep benchmarks, rush hour forecasting and reorder analytics.
05 / INTEGRATIONS
POS & Hardware Connectivity
Integration-ready architecture exploring connectivity with established restaurant POS platforms and printers.
06 / SCALE
Multi-Location Management
Centralized brand dashboards for multi-outlet restaurant chains and regional franchise operations.
CURRENT STATUS
Product prototype / development
Createva is currently developing and validating the platform's workflows and restaurant use cases.
Collaborate with Createva
Building for restaurants? Let’s talk.
We're developing the platform around real restaurant workflows. If you're a restaurant owner, operator, POS provider or technology partner interested in the product, we'd like to hear from you.